Lionel Weidanz

PhonE#: +1(202)790-3490     E-MAIL: Lionelweidanz@gmail.com 

Lionel Weidanz

MBA
STUDENT
UNF ·In-Progress

Jacksonville, Florida

English & German

Current MBA Student, UNF Coggin

Part-time or Internship 

Independent Contractor, FACTOR26 (UVEX) - Online Marketplace Marketing

01

About Me

I was born in Berlin-Spandau, Germany, and spent my life moving back and forth between Germany and the United States. That kind of upbringing doesn't leave much room to be soft about change. 

"Through my background, I've grown more comfortable in unfamiliar situations and better at communicating across cultures, even when a language barrier gets in the way."

I earned my BBA in International Business with a minor in Marketing from the University of North Florida, including a study abroad program at Technische Hochschule Köln and an internship in Germany through UNF's German American Exchange Program. I'm continuing that same direction now through my MBA, with a concentration in International Business and my sights set on business development, logistics, and supply chain. However, my interest also extends beyond that into general business more broadly - I find myself genuinely fascinated by how the connection between B2C and B2B functions.

At a Glance

  • EducationMBA in Progress, UNF
  • Prior DegreeBBA, International Business
    Minor: Marketing
  • Native LanguagesEnglish / German
  • Current RoleIndependent Contractor
  • Interest AreaInternational Business •
    Logistics & Supply chain •
    Business Development •
  • Also Skilled InBrand & Content •
    E-commerce Platforms •
    Inventory & Logistics •
02

The Route So Far

A life stamped across two countries - every move taught me to adapt faster than the last.

BERLIN
SPANDAU
BORN
 
MISSOURI
& TALLAHASSEE
EARLY YEARS
First move to the U.S.
MAICHINGEN &
MALMSHEIM
13 YEARS
Grew up in Germany From Kindergarten to graduating German High School
ALEXANDRIA
VIRGINIA
2019-2021
Moved back to the U.S. New language, new High School, new system
JACKSONVILLE
FLORIDA
2021 — PRESENT
On my own, started at FSCJ, transferred to UNF, and now pursuing my MBA there. 
COLOGNE
GERMANY
SUMMER 2024
Study abroad at Technische Hochschule Köln.
FREILASSING
GERMANY
2025
One-month internship at FACTOR26 during my final semester of the BBA.
03

Experience

Independent Contractor - Online Marketplace Marketing

FACTOR26 (UVEX) · Jacksonville, FL (Remote)

  • Amazon: Manage content - A+ Content, Brand Store, listing optimization, review campaigns
  • EXVI: Wrote brand story and content strategy; supported launch and Amazon buildout
  • Walmart: launched Seller Center, now run all operations end-to-end
  • Use Veeqo to sync inventory and fulfillment across Amazon FBA and Walmart
  • Coordinating inventory disposal ahead of warehouse closeout
Aug. 2025 - Ongoing

Online Marketplace Intern

FACTOR26 (UVEX) · Freilassing, Germany

  • Developed EXVI's U.S. market entry strategy and competitive analysis
  • Adjusted Amazon & Walmart catalogs; keyword research and listing optimization via Helium10
  • Created product content using Photoshop, Illustrator, Premiere Pro
May 2025 - Aug. 2025
German-American Exchange

Self-Employed - Personal Car Detailing

Independent · Alexandria, Virginia

  • Promoted a personal car detailing business — scheduling, pricing, service delivery
  • Built a local client base through outreach and word-of-mouth marketing
Mar. 2020 – Jul. 2021
04

Manifest - Projects

A record of what I've built and what's still in transit. Click the top card to cycle through, or see everything at once.

EXVI Brand Launch

Delivered

Wrote the brand story and content strategy for EXVI, a new PPE product brand, and supported its Amazon marketplace buildout.

Walmart Seller Center Buildout

Delivered

Helped launch UVEX's Walmart Seller Center presence and now manage all operations end-to-end.

Counterfeit Goods & NFT Authentication

Delivered

Academic research white paper proposing blockchain/NFT-based product authentication to help address global counterfeiting.

Germany Market Entry Strategy

Delivered

Academic project simulating a U.S. brand's entry into the German market, covering regulatory barriers and trade structure.

Click the top card to see the next one

05

Declarations

Languages

English - Native German - Native

Software & Tools

Excel Word PowerPoint Veeqo Helium10 Amazon Seller Central Walmart Seller Center Walmart Connect

Creative Tools

Adobe Photoshop Adobe Illustrator Adobe Premiere Pro

Personal Skills

Adaptability Fast Learner Cross-Cultural Communication Problem Solving Attention to Detail Organized
07

On My Reading List

Books that caught my interest. Always open to suggestions - if you have one, send it my way.

Currently Reading

The Personal MBA

Josh Kaufman

Working through the core ideas behind business without the business school price tag.

Read

Four Thousand Weeks

Oliver Burkeman

A different way of thinking about time, priorities, and what actually matters.

Read

The Happiness Advantage

Shawn Achor

How mindset shapes performance, not just the other way around.

Up Next

Crossing the Chasm

Geoffrey A. Moore

On the list for how to take a product from early adopters to the mainstream market.

Next Destination

I'm looking for the next chapter - a place to connect and grow.

Logistics & Supply Chain Business Development Data & Analytics International Operations
08

Lets Get In Touch

Contact Details

📧 Lionelweidanz@gmail.com
📱 +1 (202) 790-3490
📍 Jacksonville, FL
Send an Email

Elsewhere

💼 LinkedIn — www.linkedin.com/in/lionelweidanz
📄 Download Resume (PDF)

Swap in your LinkedIn and Handshake URLs when you're ready to publish — resume download is live.